Skip to main content

Dr. Dre is now the Richest Person in Hip Hop (So will he finally drop Detox now?)

Dr. Dre just became the richest person in Hip Hop.

That is crazy.  The mastermind behind N.W.A.'s beat-making and the guy responsible for launching the careers of Snoop, Eminem, 50 Cent, and most recently Kendrick Lamar was estimated at a worth of $550 billion dollars. According to Forbes, Dre's net worth was only second to P.Diddy's in Hip Hop, who is reportedly worth $700 billion dollars.

But, scratch that. Earlier this week, Dre sold his "Beats" brand to Apple for a reported 3.2 billion dollars!  After taxes, Dre is estimated to be worth $800 million, making him the wealthiest Hip Hop entrepreneur.

Dre in the lab
This news has coincided with my own Dr. Dre renaissance.  I've been knee deep in writing this week and have been on a Dr. Dre binge.
From well-established hits to leaked singles from his long anticipated "Detox" album, I've been enjoying the simple and hypnotic sounds of Dre's production style.  His style might not work for you, but he has forever changed the ways that we look at producing and has a sound all his own.

For the past couple years, people in the industry have speculated that Dre was going to release Detox.  In 2010, he came out and said that the final album was done and that he was deep into mixing and mastering the album.  Like you, I waited eagerly for the album to drop.  In an era when consumers buy singles off iTunes, I waited on pins and needles, hoping that Detox would mark his triumphant return to Hip Hop.

But, 3 years have passed and Detox still isn't out.  As time goes by, people are becoming increasingly skeptical about Detox ever being released.  I recently saw an interview with Juelz Santana, who said that Dre must be scared to drop it because of the already insanely high bar that he has set for himself.

"And you don't stop..." A young Snoop with Dre
His previous two albums -- The Chronic and Chronic 2001-- are Hip Hop classics.  Mix that with Dre's long known perfectionist tendencies, and you get a picture of a guy who might be stuck in his own head about this album.  Or, so it seemed.  

A recent article in the Guardian has shed additional light on why he might have been reluctant to release Detox. Some of you might remember when he released "Kush," a song with both Snoop Dogg and Akon.   The article mentions the lukewarm reception to this and other singles and suggests that Dre and his team didn't want to drop Detox out of fear that it might hurt the Beats brand.   So, in addition to possible anxiety about Detox and his artistic legacy, Dre may have been concerned that a lukewarm (or worse critical) response to Detox could hurt his pockets.  So long as Dre continued working on building his brand and producing for other artists, he could avoid having Detox flop and having people say that he fell off.

In the end, we may never get the pleasure of hearing a complete Detox LP.  But, I'm holding out.  Even if it doesn't live up to the hype or his past, I feel like Hip Hop needs Dre back in the game.

Comments

Popular posts from this blog

The Long Shadow of Gun Violence (In Loving Memory of Bette Clark)

I met Bette and her oldest son, Joey, during a death penalty trial in Center City.  It was the sentencing phase for the two men who killed her youngest son, Timmy, who was gunned down execution-style when he was 15. Caroline, an advocate with the Families of Murder Victims, introduced us.  "Bette, this is Jooyoung.  He's a researcher and wants to interview you."  Joey sized me up and seemed protective of his mom, who had already been through so much.  Her eyes were red from crying, so I said, "I'm really sorry to hear about what happened." She smiled a little and said in her Tacony accent, "Thank you. It's been such a long day.  But, call me whenever, sure." I spent the next day with Bette and her family at the courthouse and visited them weekly over the next year.  I hadn't planned on following the families of murder victims, but my ongoing research in Philly had pushed me in this direction.   While getting to know gunshot

The Existential Fall Out after Newtown

The Existential Fall Out after Newtown I have a heavy heart tonight.  My thoughts and prayers are with the families of Newtown.  The Newtown shooting is a terrible tragedy. It has reminded me of lessons learned while studying the families of murder victims.  For the past 2 years, I have been researching the everyday lives of families who lose someone in a murder.  This has been difficult—and often heartbreaking—research.  I have spent many nights thinking about how much I take my family, friends, and other people in my life for granted.   I think about the mothers, fathers, grandparents, aunts, uncles, and siblings whose first and last thoughts of each day are of the person they loved and lost. The things that I have seen and the stories that I have collected have left a deep and permanent mark on my soul. Amongst the many thoughts swirling around in my head, I keep returning to a troubling “double standard” that we

Bas Rutten's Punk Payback: How (Not) to Act During a Robbery

El Guapo I love Bas "El Guapo" Rutten.  The Dutchman was a former UFC Heavyweight Champion, 3-time King of Pancrase, and an all-around badass.  Following his illustrious fighting career, he transitioned into MMA commentary.  I've found his commentary insightful and think that he comes across as a very humble and approachable person. Recently, I learned that Fuel TV was producing a show for Rutten called "Punk Payback."  I immediately thought that the show would be a spin-off of MTV's "Bully Beatdown," a show in which professional MMA fighters confront and beat up bullies.   To me, this would make sense: Bas Rutten was bullied when he was younger and openly talks about developing self confidence/awareness through the martial arts. I just watched a 10-minute clip of Punk Payback and am surprised to report that it isn't this kind of show.  Instead, the episode I saw featured Rutten providing colorful commentary on how to resist/disarm armed